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Actualize IDEAS into PROFITS with Lean Startup Marketing

2019-08-26 www.udemy.com 3,533 STARTUP movietrailer marketing SharkTank

Turn YOUR IDEA into an App, Product or STARTUP of value, STEP-BY-STEP with Lean Startup Marketing. Become your own CEO!
State Of AI And Machine Learning In 2019

2019-09-08 www.forbes.com 1,519 machinelearning DataScience BigData datamining predictiveanalytics technology Analytics CloudComputing ArtificialIntelligence Marketing fintech TechNews business neuralnetworks

Marketing and Sales prioritize AI and machine learning higher than any other department in enterprises today. In-memory analytics and in-database analytics are the most important to Finance, Marketing, and Sales when it comes to scaling their AI and machine learning modeling and development efforts.
10 Charts That Will Change Your Perspective Of AI In Marketing

2019-07-08 www.forbes.com 698 Marketing machinelearning BigData martech marketingAI

Content personalization and predictive analytics from customer insights are the two areas CMOs most prioritize AI spending today
Marketing In The Age Of Machine Learning

2018-11-08 www.forbes.com 664 DataScience IoT marketing martech

Customers are becoming more connected and mobile and as a result, more impatient and demanding. To stay ahead, machine learning is empowering a new generation of 'adviser brands' to deliver real-time, personalized and productive customer experience to drive conversions and business growth.
L'intelligence artificielle bouscule l'expérience client

2018-04-20 www.e-marketing.fr 340 Marketing IA chatbot ExperienceClient digital

L'intelligence artificielle a fait son entrée dans la cour de l'expérience client, avec une promesse : optimiser les actions les plus routinières.
Amazon.com: Lean Startup Marketing: A Practical Guide to Starting & Marketing a Sustainable Business eBook: J. Cafesin: Kindle Store

2019-05-03 www.amazon.com 310 marketing Startup BlockChain

Lean Startup Marketing: A Practical Guide to Starting & Marketing a Sustainable Business - Kindle edition by J. Cafesin. Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Lean Startup Marketing: A Practical Guide to Starting & Marketing a Sustainable Business.
Avenir du chatbot, machine learning et intelligence artificielle - Marketing Professionnel e-magazine

2018-02-01 www.marketing-professionnel.fr 239 marketing machinelearning chatbot

Le chatbot, un nouvel employé mais aux compétences limitées ? Son avenir passera par les sciences humaines. Du machine learning à l'IA
How AI is changing marketing

2018-11-27 adage.com 238 marketing CustomerExperience

Marketers can use AI to synthesize data and identify key audience and performance insights, creating richer, more personalized digital experiences for consumers.
Forbes Welcome

2018-05-04 www.forbes.com 131 AI marketing EmailMarketing

Forbes Welcome page -- Forbes is a global media company, focusing on business, investing, technology, entrepreneurship, leadership, and lifestyle.
AI IN MARKETING: How brands can leverage artificial intelligence to improve personalization, enhance ad targeting, and make marketing teams more agile

2018-03-08 www.businessinsider.com 117 marketing

In a new 2018 report, Business Insider Intelligence examines the current and potential applications of AI within marketing.
L'intelligence artificielle porte 4 mythes - Marketing Professionnel e-magazine

2018-02-13 www.marketing-professionnel.fr 111 marketing IA

4 questions, 4 mythes que porte l'intelligence artificielle. Analyse, déconstruction, pour une compréhension au-delà du marketing
54 Artificial Intelligence Powered Marketing Tools

2018-03-21 www.toprankblog.com 88 marketing

The expression, “Marketers are data rich and insight poor” is more true today than ever. Marketers all over the world are working to optimize marketing operations and effectiveness using their abundance of data. Many are turning to tools and platforms powered by artificial intelligence and machine learning. AI
La personnalisation, chantier de l'intelligence artificielle en 2019

2018-11-13 www.e-marketing.fr 85 marketing IA

Adobe publie, à l'occasion de son événement Symposium, le 13 novembre, une étude intitulée 'Context is Everything'. Celle vise à montrer les enjeux liés à l'utilisation de l'intelligence artificielle dans l'amélioration de l'expérience client.
How WPP’s Essence Uses Machine Learning to Improve Media Buying Results – Adweek

2018-12-10 www.adweek.com 84 Marketing

The programmatic specialist media agency wants to create an agency network fit for the contemporary marketplace.
7 creative ways to use influencer marketing in enterprise AI

2018-04-08 www.topbots.com 70 marketing influencer

The market for AI is so overhyped, virtually anybody looking for a fast buck can re-package an old abacus and sell it as a “machine learning” platform. Misinformed people buy the idea and the mounting frustration makes it extremely difficult for legitimate AI companies to get their message above the…
Forbes Welcome

2018-02-22 www.forbes.com 63 martech MARKETING marketingtechnology

Forbes Welcome page -- Forbes is a global media company, focusing on business, investing, technology, entrepreneurship, leadership, and lifestyle.
OUI.sncf lance une campagne pilotée à l'intelligence artificielle

2019-02-15 www.e-marketing.fr 61 Marketing

Pour célébrer son premier anniversaire, OUI.sncf s'est associé à JCDecaux pour créer l'IAffiche, une campagne d'affichage interactive dans deux gares parisiennes, du 14 au 19 février 2019. Objectif : poursuivre la conversation avec ses clients jusqu'en gare.
Quel avenir pour le marketing et la communication à l’ère des plateformes IA et des assistants virtuels ? – The brandnewsblog l Le blog des marques et du branding

2018-11-04 brandnewsblog.com 61 IA marketing

Les marques ont-elles vraiment les moyens de reconquérir la confiance des consommateurs ? A en croire les dernières tendances révélées par l’agence Edelman, dans le cadre de la 18ème édition …
Traitement de la data : les nouveaux usages de l'IA en 2019

2019-02-06 www.e-marketing.fr 54 marketing

Des fleuves de data hétéroclites non-structurées et jusqu'ici non exploitées, la 'dark data', abreuvent votre datalake. Comment éviter la noyade ? Appelez Pam', ou l'IA ?